Red Bull Racing have announced an extension of their partnership with TAG Heuer until 2024.
Already possessing a ‘prestigious’ history in F1 covering stretching back over 50 years, TAG Heuer first joined Red Bull as a partner in 2016 with the team going on to claim 14 race victories so far throughout their partnership.
This announcement will also ensure that TAG Heuer branding will remain emboldened across the cars and suits of Max Verstappen and Sergio Perez, as the team prepares for this weekend’s Emilia Romagna Grand Prix and beyond.
Red Bull Team Principal, Christian Horner has spoken of being “enormously proud” to extend this partnership given TAG Heuer’s history in motorsport, saying; “Over the decades TAG Heuer has been associated with some of the true legends of our sport and we are delighted that Red Bull Racing continues to be part of that important heritage.”
Horner also spoke of TAG Heuer’s spirit embodying the skills needed to nail timing, commenting; “TAG Heuer’s Don’t Crack Under Pressure spirit embodies the resilience and commitment required to get that timing right and we look forward to creating more race-winning moments with them in the coming years.”
TAG Heuer CEO, Frederic Arnault meanwhile has spoke of how “proud” the company is to extend their partnership with Red Bull for another three seasons, having enjoyed growing success throughout the last five seasons.
Arnault also spoke of the joined mission of TAG Heuer and Red Bull, adding; “Together with the Team, our mission is to continue to strive for ultimate precision and performance through beautifully engineered concepts that contribute to the remarkable history and wonderful mystique of motorsport.”
This extension comes just two months after Red Bull agreed a partnership deal with Telecommunications company, America Movil who is the parent company of A1, Telcel, Infinitum and Claro plus Telmex who is amongst Perez’s biggest sponsors.
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